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| Toupee Market |
The
global Toupee
Market is expected to witness significant growth over the forecast
period owing to rising awareness among people regarding different hair styles
and growing fashion industry. Furthermore, growing use of wigs and wigs
accessories for theatrical purpose and for covering partial baldness is
anticipated to propel the market growth over the next eight years. In addition,
the adoption of new technology has enabled the toupee manufacturers to imitate
desired hair style and to overcome the weakness of human hair, thus driving the
market growth over the forecast period. A toupee is basically a hair
replacement system, which is often called as a wig. It is majorly used to cover
up the baldness or to provide a custom hair styling by using synthetic hair.
This technique helps in lengthening existing hair or covering partially exposed
scalp by utilizing bonding adhesives or hairpiece tape, thus augmenting the
market demand over the next eight years. In addition, custom toupee does not
necessarily require any surgical procedure owing to which it is expected to
report positive growth over the forecast period. Rising application of toupee
products in fashion and personal care industries coupled with growing awareness
regarding its benefits among people is further anticipated to augment the
industry growth over the next eight years.
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The
toupee market is highly competitive primarily to the presence of several
domestic and international suppliers. Though, the sector has the presence of various
new players, who face difficulty in competing with other major companies in
terms of functionalities, features, quality, and services. Over the forecast
period, the growing new product development activities coupled with increasing
adoption of new technologies for achieving operational efficiency has enabled
the competition to become more aggressive. On a contrary, few major players
through continuous R&D endeavors coupled with growing expertise knowledge
in the industry have enabled them to witness competitive edge, thus propelling
the overall growth of the sector over the next eight years.
North
America and Europe are anticipated to witness major market share over the
forecast period owing to the growing applications from fashion industries and
rising use for covering aging baldness. Particularly, the UK, Germany, Italy,
France and the US are projected to account for growth in the region primarily
due to rising rapid technological advancements used for producing high-quality
custom hair wig products, thus enabling the regions to anticipate augmented
demand. Asia Pacific is anticipated to account for fastest growth over the
forecast period primarily due to the growing adoption of toupee wig products by
females during theatrical shows and for personal care. Furthermore, increasing
application for lengthening hair coupled with growing demand for synthetic hair
implant without surgical operation is also expected to bolster the market
growth. India, China, and Japan are anticipated to witness the highest share in
the region majorly owing to the rising disposable income, foreign investments
in manufacturing industries and growing companies’ initiatives to bring its
benefits among people.
The
Middle East & Africa is projected to see significant growth by 2020 mainly
owing to increasing urbanization, industrialization, and globalization. The
sector has huge potential in this region primarily owing to rising per capita
income and foreign investments. Key players in the market are highly
consolidated having more than 30% market share by major companies. The major
large players generally tend to collaborate with smaller companies to increase
market share and competitive advantage. These market players through continuous
R&D endeavors focuses on building a wide distribution network that supports
the overall coupling market to report significant growth over the forecast
period. Companies through strategic expansions and mergers & acquisitions
have been trying to cater large volume of customers with products that are cost-effective
and high quality.
Market Segment:
The major manufacturers covered in this
report
•
Henan Rebecca Hair Products
•
Premium Lace Wigs
•
Motown Tress
•
Jifawigs
•
WigsCity
•
Henan Ruimei Real Hair
•
Kingshow International
•
Diana Enterprise USA
•
Double Leaf Wig LLC
Geographically, this report studies the
key regions, focuses on product sales, value, market share and growth
opportunity in these regions, covering
•
North America
•
Europe
•
China
•
Japan
•
Southeast Asia
•
India
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